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ALTERNATIVE HAIR SHOW entitled „Emotions“ goes Vienna
Last update on: 03/26/2009
An event to inform about the importance of research dedicated to children and youths afflicted with leukaemia
May 3rd 2009: Event-Pyramid, Vösendorf, Austria
High survival rate for children with leukaemia
The challenge to beat childhood leukaemia is truly international. There are efficient natioanl and international networks of child cancer experts. Across Europe, physicians in child cancer facilities are saving the lives of more than 80 percent of children and adolescents with leukaemia, but this is often at the cost of aggressive treatments which may result in preliminary and/or lasting medical and/or psychosocial effects.
The future goals of research
The way ahead in pediatric oncology is to gain an even better insight into the biological characteristics of the malignant cancer cells, and subsequently develop treatments specialized to the individual needs of the child that are less harsh but at the same time will offer all children and youths affliced with cancer a chance of survival.
Alternative Hair Show
For 27 years the Alternative Hair Show has instilled in thousands of people all over the world the emotion of giving and contributing to nun schon die Herzen tausender Menschen auf der ganzen Welt geöffnet, um durch Bewusstseinsbildung und Spenden dazu beizutragen,
- create an awareness for the importance of continual research in order to improve diagnosis and treatment of children and adolescents suffering from leukaemia
- support researchers to find a cure for leukaemia and other blood cancers
Tony Rizzo – founder of „Alternative Hair“
Following the death of his son Valentino who died of leukaemia aged 3 years old, Tony Rizzo launched the “Alternative Hair Show” in 1983 to help raise funds for Leukaemia Research in the UK. At the time, leukaemia was still a poorly understood illness that affected both children and adults often with tragic consequences. Following his personal tragedy, Tony was eager to do something in honour of Valentino to help Leukaemia Research scientists in their quest to find better treatments and a cure for leukaemia and related blood cancers.
From humble beginnings, the “Alternative Hair Show” has grown into the world’s most prestigious annual hairdressing event, hosting leading teams and inspirational hair artists from all over the globe.
In doing so, the “Alternative Hair Show” has raised an astonishing amount of over £7 million for research and continues to be a key resource to help Leukaemia Research meet its fundraising targets.
„We have good reasons to be optimistic about the future for patients of all ages. The advances in the treatment of leukaemia and other blood cancers have been truly remarkable compared to those grimmer days 27 years ago when we at Alternative Hair first began our crusade for Leukaemia Research,“
Tony und Maggie Rizzo
Alternative Hair Show goes Vienna
The Viennese salon Easy hair fehringer, led by Erwin Fehringer and Rebecca Pleskot who have supported Alternative Hair for many years, proposed the idea of the Viennese Show to help raise funds for the St. Anna Children’s Cancer Research Instiute, a leading children’s cancer research center in Europe, and for Leukaemia Research UK.
On Sunday, May 3rd 2009, the Alternative Hair Show went truly international as it staged its spectacular fashion and music show in Vienna, Austria. Held at the Austria Trend Eventhotel Pyramid to a tremendous audience of about 3,000 people, the show raised an amazing 81,500 Euros for research against leukaemia.
The 2009 Alternative Hair Show was entitled „Emotions“. The participating hair teams, such as Bundy Bundy, Easy Hair Fehringer, Laszlo Hajas, Sassoon and many others, presented their interpretations of love, anger, jealousy and anarchy in inspirational and imaginative performances completely at their own expense.
The evening was hosted by the Austrian celebrity Miriam Weichselbraun.
The fantastic singer Lana Gordon and her band opened the evening with “A Child in Time”, a charity song composed by the Austrian Alternative Hair Show Organizer Erwin Fehringer especially for the event. The Italian opera star Francesco Malapena closed the festivities with a riveting performance and a very emotional finale.
“My team and I are honoured to have the chance to support the most important members of our society, namely the children, through the exercise of highly creative power by participating at the Alternative Hair Show. It makes me proud to be a link in this chain, a chain which binds us, which gives us strength and enables us to pass on this positive energy – living this great Alternative Spirit also in our daily life, setting ourself the goal to do even much more in the future and to get everyone inspired about this spirit! We know that together we will get things moving.”
explains Erwin Fehringer who brought the Alternative Show to Vienna for the very first time
„The Alternative Hair Show Vienna Austria is a creative breakthrough! We are opening the window to Europe and breaking down boundaries, all in the name of a cure for leukaemia and the „Alternative Spirit“
states the S & A Group which was founded in 1989
„The Alternative Hair Show brings together the world’s most distinguished hair stylists, who together can make things happen! We are happy to join forces with them in order to help those affected with leukaemia. This year we are especially happy that the show takes place for the first time in our home town Vienna in order to support the St. Anna Children’s Cancer Research Institute”
explain Bundy & Bundy which stands for absolute professionalism, is headed by the brothers Hans and Georg Bundy and is renowned worldwide for its innovative approach and trendsetting record.
